The alluring and complex taste of Italy’s finest liqueur, Amaro Montenegro, is becoming one the hottest and most mixed liqueurs in the Australian bar industry.
Traditionally consumed as an aperitif, Australian bartenders are moving away from this conventional stereotype and creating contemporary cocktails that are intricate in flavour and rouse the senses.
Australian Brand Ambassador, Jackson Thornton is at the forefront of this movement and is working closely with the brand and industry to educate and showcase the diversity, complexity and exotic nature of this family-owned brand, alongside knowledge passed on by Amaro Montenegro’s Italian Master Herbalist, Matteo Bonoli.
“As a well-loved liqueur, we’re working to continue this passion and enthusiasm for the brand, whilst challenging people to think and consume Montenegro in different ways – whether over ice with the zest of citrus, in a timeless cocktail such as the Manhattan or in completely new creations.
“The core essence of Montenegro is enchanting; a complex yet adaptable flavour combination that blends and compliments uniquely,” said Jackson.
From reimagined classics to today’s innovative cocktails from around the globe, Amaro Montenegro emanates classic European lifestyle and culture with a touch of mystery and an unforgettable secret recipe that has remained unchanged for more than a century.
With forty botanicals from around the world, water from Italy’s Gran Sasso Mountains and a secret ingredient, the taste of Amaro Montenegro is initially sweet – with a hint of orange peel, coriander, tea, caramel and chestnut honey – before melting into a bitter and velvety finish.
Jackson is spearheading the brand’s expansion in Australia, establishing one on one Monte training sessions for industry leaders, bar tenders and professionals, tasting events for media and industry representatives, educational sessions and more.
“Our vision is to position Amaro Montenegro as one of the most adaptable, diverse liqueurs on the market and become the beverage of choice for the sophisticated drinker,” said Jackson.
So get your taste buds ready and have a go at mixing some specialty flavours.
A Snowball’s Chance
20mL Amaro Montenegro
15mL Cream 15mL Honey 15mL Cherry Heering 25mL Applejack
Combine all ingredients.
Then simply pour over crushed ice in a Collins glass and decorate with a cherry or two.
Amaro Montenegro Hot Chocolate (Serving of 4)
148mL Amaro Montenegro
1/4 cup unsweetened cocoa powder
1 tablespoon granulated sugar
Pinch kosher salt
227g semisweet chocolate chips
1 teaspoon vanilla extract
In medium saucepan, combine cocoa with sugar and salt.
Gently stir in milk and chocolate until chocolate is melted.
Gently whisk until mixture is blended. Add vanilla and Amaro Montenegro and stir to combine. Pour into a deep glass.