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Bag your Trolley

Most of us are already using recyclable and reusable shopping bags, but even the sturdiest of them will start to look shabby very quickly. They can lose their shape, tear at the seams and have the base fall out and break.

Trolley Bags were invented by Irish entrepreneur Paul Doyle, who wanted to revolutionise the shopping experience and make it more convenient for customers. He created a solution with Trolley Bags and presented it on the Irish television show, Dragons Den (similar to Shark Tank). He received a fantastic response from the judges and audience, and was offered a substantial investment. The public eagerly anticipated the launch of Trolley Bags and they gained a cult following across Ireland and the UK.

resizedThe Trolley Bag is a system of four sturdy, reusable shopping bags that can be rolled together to be easily carried to the supermarket and hung on the back of your trolley while shopping.

At the register, once you’ve unpacked your groceries from your trolley the bags can then be spread across the trolley in one step. They stand up-right on their own, allowing two hands free while packing the bags.

Each bag is a different colour and size, allowing groceries to be packed according to weight or type. The bags are attached to each other with Velcro and can be quickly separated to carry them out of the trolley. They are made from non-woven polypropylene and the same netting material as baby travel cots, making them more durable and stronger than other reusable shopping bags on the market.

They’re not only an environmentally-friendly option, but also make for a fun way to get the whole family involved in the grocery shopping.

Trolley Bags are available in Australia from and in New Zealand from

RRP $34.95 AUD for set of four bags.